Understand your complete fundraising system, identify the highest-leverage opportunities, and build a roadmap for predictable growth.
Website structure and donor navigation experience
Donation pages, forms, and conversion workflows
Email strategy, list health, and journey design
Social presence and engagement patterns
Campaign performance analysis (12–24 months)
Traffic sources and channel performance
Donor retention and lifecycle patterns
Identify high-potential opportunities across the funnel
Understand where supporters experience friction
Recognize what's working well and where to build momentum
Assess resource allocation across channels
6–12 month strategic plan with clear priorities
Tiered approach: "foundation improvements / growth initiatives / advanced optimization"
Projected revenue impact and realistic timelines
Resource requirements and phasing strategy
Get free consultation for digital initiatives, insights on your target audiences and website performance analysis.
A diagnostic starts with understanding where you are. Let's schedule a call to discuss your goals and what a roadmap could look like for your organization.