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Understand your complete fundraising system, identify the highest-leverage opportunities, and build a roadmap for predictable growth.
Your data holds insights that can strengthen every fundraising decision.
You collect giving data, but deeper analysis could reveal actionable patterns.
Understanding supporter behaviour (acquisition, retention, upgrade patterns) informs better strategy.
You run campaigns and experiments, but systematic measurement strengthens future decisions.
Predictable revenue growth emerges from understanding your supporter base.
Leadership benefits from clear visibility into what's driving results.
What We Do?
We translate giving patterns into strategic insights and measurable improvements.
Supporter behaviour analysis
Acquisition patterns: where do your best supporters come from?
Retention analysis: who returns and why?
Engagement patterns: how do supporters evolve their giving?
Lifecycle segmentation: distinct supporter groups with different needs and potential
Churn understanding: what patterns precede supporter transition?
Revenue performance assessment
Channel performance across acquisition, retention, and revenue generation
Campaign contribution to new supporter acquisition and retention
Email and social engagement correlation with giving
Recurring giving patterns and opportunity areas
Strategic insight translation
Identify 5–10 actionable opportunities tied to your data patterns
Propose specific initiatives with projected revenue impact
Provide testing roadmap with clear hypotheses
Ongoing measurement and optimization
Dashboard reflecting your key performance metrics
Regular reviews assessing progress and informing adjustments
Support for implementing experiments and tracking results
Continuous learning framework for your team
What You Get?
Comprehensive behaviour analysis with segmentation
Revenue performance assessment by channel and initiative
Strategic insights report (5–10 opportunities with projected impact)
Performance dashboard reflecting your key metrics
Testing roadmap with 4–6 prioritized experiments
Quarterly progress reviews and strategic adjustment guidance
Team capability building for ongoing analysis and learning
Playbook for independent measurement and experimentation
Who This Is For?
Organizations seeking to:
Have 1–2 years of systematic giving data
Want to move from intuition to evidence-informed decisions
Are committed to continuous improvement and testing
Recognize retention and lifetime value as strategic priorities
How It Works?
Timeline: 3–4 weeks for initial analysis
Engagement: Diagnostic project + optional ongoing advisory
Deliverable: Dashboard, insights, and testing roadmap
Book your free consultation now
Get free consultation for digital initiatives, insights on your target audiences and website performance analysis.
A diagnostic starts with understanding where you are. Let's schedule a call to discuss your goals and what a roadmap could look like for your organization.
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